Optical Business News Podcast – Branding With Richard Bell

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Optical Business News Podcast

Want an unfair advantage against your competitors? According to the leading brand strategists, those who invest in being MEANINGFULLY DIFFERENT are able to charge higher prices and command greater loyalty. In our latest podcast, brand strategy expert Richard Bell teaches us what “meaningfully different” is and how to become a brand people fall in love with.

Click here to contact Richard.

Claire Goldsmith MidPage

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