In honor of Read A Book Day September 6, we are doing this post on one of the greatest gifts that eyecare professionals have to give: The Gift of Sight- lending to the ability to read books. For many, including myself, I don’t know what I would do if I didn’t have books to read. (no kindle, no iPad) Nice, bulky books, no glare, no batteries, just books, which is why I am writing this post.
We all know about Facebook, Networking, advertising, managed health care plans as ways to get people in the door. Another way that is unique to eyecare professionals is to set up a Little Free Library outside (or inside) your office. Wouldn’t it be great to have a worldwide consortium of eyecare professionals with mini bookstores outside their office?
That concept of mini- bookstores is sweeping across the world and is called Little Free Libraries . They are exactly what they say, small FREE libraries, where people can pick or drop off a book. You officially sign up at Little Free Libraries and they send you a plaque.
There are many ways to work it.. you can specialize in different types of books, Mystery, kids etc.. or even just optical books. You can have book drives as special promotions, work with the local library.
What would be very cool, is a library that looks, like your office, or a library shaped like an eye or a pair of sunglasses. The brand building would be endless.. and a case of do good.
As you can see, some are elaborate and others are from an old wood crate.. you can be as creative as you want. To get ideas just google, bing or yahoo Little Free libraries and hit the images.
As of January 2013, there are between 5,000 to 6,0000 Little Libraries worldwide. An estimated 1,650,000 books were donated and borrowed from 2010-2013. (Wikipedia) That is alot of books and alot of happy readers.
Well I am putting one up for my neighbors made from driftwood and other scraps of wood I have lying around. Can’t wait and will share the photos, when it’s done.
That said: Right now I am reading:
How To Cook a Tapir by Joan Fry, and highly recommend it.