Having Optical Fun- Crazy Sneaker Days!


I’m on this site called My Air Shoes– and they have this really fun and funky selection of sneakers! Here’s a Talk Factor- start having a Crazy Sneaker Days and invite your patients, customers and potential customers to come in for a FREE Gift when they are wearing crazy Shoes! Or just make every Wednesday Crazy Sneaker Day and when your customers are setting up appointment- invite them to participate! It’s a great way to engage the patient and have some fun!

This is my personal favorite- and I love Nike because they offer a return a shoe program in which they recycle your shoes into things like basketball courts.

I’ve never been to North or South Carolina, but it is on my list of places to visit! This could be a great ‘sport day’ promotion.

Not a big Ninja Fan, but love the sneakers! Plus it’s great Earth Day Colors!

These you could definitely buy if you are going to Vision Expo East. (We highly recommend)

Claire Goldsmith MidPage


  1. I love this idea! We need to have more fun in the optical business – both the office staff and the patients. This would be easy and fun! Could do with flip flops too – in certain areas(like S. California)

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