TC Charton Leaderboard

Capturing The Mens Eyewear Market

Last week we talked about Sacred and Purple Cows and does that apply to your Mens Eyewear Selection? Men are the smaller percentage of eyewear...

The Benefit of Benefit B Corporations

In these times of Fake News and that includes YELP, it comes as a relief when a company opts for total transparency. One can...

E- Commerce via Shopify

The headlines: Shopify IPO Soars; Co. Valuation at $1.89 Billion (2015).... yet another company that had not made a dime that is valued at over...

Pharmaceuticals Win in Climate Scorecard

Climate Counts (.org) is an joint effort to bring consumers and companies together in fighting global climate change. They have developed a Climate Company...

Small Is The Next Big Story And Big Box Fatigue

I never go into malls and walk around and or shop. Why... they are boring, boring, boring. Same stores with the same merchandise I...

Lioness The First To Get Contact Lens

18 month old Elsa a cataract ridden lioness in a zoo in Rome, is the first lioness to receive contact lenses after vet Nunzio...

Abandoned Shopping Carts And Revenue

You may have put on a shopping cart or are thinking of putting on a shopping cart on your optical website. Perhaps after investigating...

64% of Americans Would Rather Spend on Eating Out Than Eyecare

Only 20% Prioritize Eyecare Over Technology and New Clothes The majority of Americans prioritize eating out over spending money on eyecare, including appointments with eye...

She Finds Women Still Spending on Luxury Goods

Just had to print this after my conversation with a rep yesterday, who was giving me the scoop on what is selling or not...

How To Set Up Google Analytics On Your Website

This Flowtown Instructional video walks you through the process of installing Google Analytics on your website. Google Analytics is an extremely powerful tool that...

Optical Industry Trends- Sustainability Wins-

  The Tree Hugger in me- is so happy to hear this reports. A.T. Kearney in his latest report announced that Sustainable companies are up...

WebSite Checklist: Mobile-(s)ize

When was the last time you looked at your website? When was the last time you looked at your website on your smartphone? According...

Excellent Social Media Video: Babies Named Facebook And Twitter!

It was only four years ago that Shirley and I started this blog, opened a Facebook and Twitter account. When we first went out...

Patients Able to View Medical Records

Ran across this interesting article from Australia and the future of medical records. It this a good thing? or does it potentially have huge...

Today it’s a Computer-Tomorrow its a Pill

Researchers at the University of York's Department of Chemistry propose that instead of just tossing old LCD screens, we recycle them for medical purposes....

Must Read

FREE DELIVERY! 
Sign up to get  The Optical Vision Site delivered directly to your inbox!
Unsubscribe anytime. Your email address is never shared.

Enter your email address:

close-link