Eyecare Video Marketing: Create a Successful Video/Photo Shoot

Want to make sure your Eyecare Practice looks its best on camera? Well, you should want to, because as we mentioned in our last...

10 Halloween Facebook Contests

Here it is again; customer engagement, the big buzz words of social media. Coming into one of the biggest global events of the year......

How To Get Followed On Social Media

As we all prepare for 2017, one issue that we should be reviewing and evaluating is Social Media Marketing. I thought this was interesting...

If You Were Wondering About Social Media- 10 keys

The other day I was speaking with an eyecare vendor, telling him about how we Facebook, we Tweet we contribute stories to other social...

As Seen On Twitter #Optometry #Barbie #Party

March 9 is National Barbie Day, yes, there is such a day and while we did our post on 11 Ways to Use The...

eyecare Blogging For Buyers

We are often asked why someone should blog. After all, there are close to 165 million blogs by some accounts. What could you possibly...

Free Webinair- 5 Tools For Effective Facebook Marketing- April 26th

Shirley and I have 2 Facebook business pages, plus our personal pages, and we both know we can market our Facebook better and use...

Creative Common License Terms And Copy Write Laws And Free Pictures

Your blogging, you are putting up a website and you need images and information. So you go to google.com/images to find an image. You...

Setting Up Your New Facebook Page

Much has been written about setting up a Facebook page. With over 850 million active members, it's been done just a few times... The...

Online Reviews: The New Marketing Currency

Eyecare Pro has a monthly e-blast on on EyeCare Practice of the Month. August was about successful ways to incorporate and use online reviews...

Eye-Care Retail Websites We Recommend

We have done some previous posts on Eyecare websites or blogs. Our latest recommendation is: Silver Lining Opticians in New York . This is why...

EyeCare Trunk Show Marketing Using YouTube

Seen on YouTube from Leet EyeCare announcing their Trunk Show. I like it, sounds exciting with live music, food, nice use of designer eyewear,...

Why Social Bookmarking Makes Sense

In my last post here I talked about bookmarking online and some of the services that house your information in the "cloud" and how...

Incredible Infographic: How Do You Use Linked In?

I don't know about you, but it seems that everybody is getting on Linked In, but how do you really use it? How many...

Save The Date: Increasing Website Visibility – June 6, 2012

Wednesday, June 6 at 12:00 PM Eastern (9 AM Pacific, 11 AM Central) ENJOY THE PROFESSIONAL DEVELOPMENT BENEFITS OF YOUR OWA MEMBERSHIP BY JOINING THE THIRD...

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