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Transitions On-It With Multi-Cultural Marketing Guides

TRANSITIONS OPTICAL’S NEW MULTICULTURAL “WHAT TO EXPECT” BROCHURES EDUCATE ON VISION CARE NEEDS OF DIVERSE GROUPS Transitions Optical, Inc. is expanding its popular “What to...

Six Spectacular Examples of Eyecare Marketing

We love real life examples of what others are doing. Our friends at VisionWeb put together a nice composite of what other eyecare practices...

PFO Global Launches Online JusttheRX.com

PFO Global Launches Industry First Disruptive Online Model Aimed at High Growth Revenue Opportunity Proprietary Online Eyewear Solution "JUSTtheRx.com" Website and Program Promote Direct Brick...

Tuesday’s Tip: Referral Programs Do Work

Going into 2012 and getting your marketing calendar ready, re-evaluating your systems, don't forget to implement a Referral system for staff and patients. A...

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