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Ten Abstract Animal Eye Charts

We love animals and love these animal eye charts that could be fun as office decor. Frame them and put up on the walls,...

Spring into Better Sales

Well, it's that time of year again. Although Mother Nature might not necessarily agree. Spring. When everything is fresh, and new again. Plants begin to peek...

How to Create Eye Catching Window Displays for Your Optical Shop

If your eyecare practice is in a high foot-traffic location, your window displays could play a huge role in new patient growth and frame...

How to Attract Customers and Increase Foot Traffic To Your Store

You may ask, why we are doing so much on visual merchandising this year. It is because it is so important to get and...

12 Upcycled Eyeglass Holders

We have done other Eco-Friendly and Unique Eyewear Holders before, but came across a few new ideas, that you can either use in your office...

What It’s Worth? Vintage Optical Signs

See any of those old-vintage optical signs around? It just might behoove you to keep them around or even re-use as eye-catching decor! From...

Fear Of Color

For some reason, eyecare professionals seem to have a fear of color. Here you are dealing with color vision, and yet look around you....

Four Holiday Windows For Eyecare Professionals

Are we all amazed that the Holiday Season starts in October? You go to pick up Halloween candy and already Holiday Stuff are on...

Three New Arrivals Window Displays

Last month, you did the Spring Cleaning Display, perfect for April is the New Arrival Eyecare Display .  This is a pretty descriptive eyeglass...

14 Merchandising Lessons From Apple

Sunday I went to my One on One class at the Apple Store. If you haven't been to an Apple Store, I highly recommend...

11 Holiday Window Ideas For Eyecare Professionals

Christmas seems to start earlier and earlier each year. It used to be we waited until Thanksgiving and now advertising for the holidays starts...

Vintage Optometrist Chair Decorating Ideas

I ran across this funny post from a guy who apparently was ranting about not being able to sell a 1950's vintage optometrist chair...

Eye Care About Upcycled And Free Merchandising

Your broke, you want to remodel.. don't put it off because you don't have money. There are many FREE and reusable things in the...

10 EyeCare Christmas Window Displays We Love

It is time to pump up the retail  volume and decorate for the Holidays. If you are lucky you may have a large window...

What Makes You Really Happy? Window Display

A few years ago in Vancouver, a store put up a sign What Makes You Really Happy and people via Post-It Notes responded with...

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