TC Charton Leaderboard

Eyehow Gift Ideas for Desperate Men – Eyewear Jewelry

There will be a lot of desperate men out on Christmas Eve or right before Hanukah looking for a gift for the woman in...

Six Spectacular Holiday Window Displays

Tis the season to spectac-u-lize your holiday windows. People are out and about... shopping and spending... this is your time to shine. We love...

Fun Merchandising Idea From Original Eyewear

For those who are creative and really like to come up with cool ideas on merchandising your frames, view the quick update on Original...

Three Spectacular Eyeglass Windows

If you are thinking of remodeling or doing a touch up, why not add an eyeglass window as they are the windows to your...

Eyewear Curators: Capsule Collections: Part 3

We have reviewed changing the way eyecare professionals look at how they segment their eyewear. First we wrote about Marketing in Curated Eyewear with part 2...

Five Valentine Day Eyewear Display Ideas

Love may be blind, but your patients aren't. This is the time to get them in love with you and your product with stunning...

Spectacular Eye-Catching Window Display

I love this, giant sunglasses over mannequins with all sorts of sunglasses. How great is this? You could probably do something similar, cut out...

Spring into Better Sales

Well, it's that time of year again. Although Mother Nature might not necessarily agree. Spring. When everything is fresh, and new again. Plants begin to peek...

10 EyeCare Christmas Window Displays We Love

It is time to pump up the retail  volume and decorate for the Holidays. If you are lucky you may have a large window...

Spring Cleaning Displays For National Cleaning Week

National Cleaning Week is the 3rd or 4th week in March. It is meant for the segue into a new season... Winter into Spring....

Silhouette UK 2016 Christmas Window Winner

If you are looking for Holiday Merchandising Ideas, the winner of Silhouette's (UK) 2016 Christmas Window Competition was H & H Eyecare in Altringham. A...

Sunsational Sunglass Decor

We all see many eyecare themed T'shirts, socks, shoes, baby clothes, purses.. yada, yada. While cute and fun to wear and share, after awhile...

Merchandising Tips – Eye like it

We recently received from new pictures from the experts in Optical Merchandising, Fashion Optical Display and thought it would be good to share some ...

Seven Up-cycled Eyewear Displays With Music Motifs

I think we know how important music is to us to our peace and sanity. Due to the growth of music in general, not...

Must Read

FREE DELIVERY! 
Sign up to get  The Optical Vision Site delivered directly to your inbox!
Unsubscribe anytime. Your email address is never shared.

Enter your email address:

close-link