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Websites We Like: ‘We Don’t Sell Eyewear By Mail Order’

We ran across this post on Opera Opera Opticians in the UK and thought, this is one way of dealing with online eyewear: 'We...

QR Codes- Scanning For Customers

I met Dan Feldman at Vision Expo, he had this picture  'QR Code' on the back of his business card and it was intriquing...

Funny Eyecare Ad: Better Eyewear Means Fewer Dead Cats

Specsavers Ads- A vet finds himself in a high-pressure situation when a routine examination of a cat turns into an emergency. But is everything as...

Optical Fun- Funny Eyeglass Commercial

Your optical fun of the day, funny eyeglass commercial- doctor need new eyeglasses. I would prefer my doctor be wearing glasses Optical Fun today is...

Publicizing Eyewear Brands

Submitted by By: Niki Ostin Publicist Focus Group West Spreading the word about your eyewear brand is even more crucial given the current economic climate. Consumers were...

Google Expands Mobilegeddon In May

Last April, Google began favoring websites that were mobile-friendly over websites that were not on mobile devices. Dubbed Mobilegeddon, that algorithm change meant that...

The Story Of Free Photos

One of the favorite parts of my work involves design. Whether it is a new website, a new poster, a magazine ad, an email...

Edgy Eyewear Advertising

When I first saw this eyewear ad, I went WHaaaa? It got my attention and then realized how unique it was. Super-imposing other images,...

Optical Ad- Lynx Optique

What I really like about this optical advertisment is the jazzy music and the showing of unique eyewear. Lynx Optique looks like a fun,...

Websites That Drive Me Crazy

Like most bloggers, we are on over 100 websites a day and continually look for interesting new ideas, viral news, trends and new products....

Götti Launches New Marketing Campaign

Götti, the independent Swiss eyewear company, has launched a new marketing campaign called “On The Cover”. It is all about the new magazine. It...

Swedish Eyeglass Commercial

I can't remember if I did this before, but here is our little optical fun for the day, Swedish Eyeglass Commercial Optical Fun Today was...

2011 The Year of Online Advertising

Late in December the Wall Street Journal reported that advertisers spent more money in online advertising in 2010 than newspaper print advertising for the...

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