dba leaderboard

Radio Advertising For ECP’s

How many businesses/practices are advertising on radio? I am still a big fan of public radio as the audience tends to be very upscale...

Who Is Your Website For?

Having built websites for ECP’s for over 20 years now, the one constant issue that blindsides so many websites and dooms them to disaster...

Think About Your Eyes Launches 2018 Advertising

 Think About Your Eyes, a national public awareness campaign about the importance of scheduling an annual eye exam, launches its 2018 advertising campaign today,...

It’s All About Us From Rapp Optical

We are on many websites and about six months ago, I came to the revelation that many offices and online eyewear companies say very...

Websites We Like: ‘We Don’t Sell Eyewear By Mail Order’

We ran across this post on Opera Opera Opticians in the UK and thought, this is one way of dealing with online eyewear: 'We...

Websites We Like: Oakland Vision Center Optometry

One of the most painful things that are on many eyecare professionals TO DO list, is their websites. It is hours of work and...

A Father’s Day Ad We Love

Last year Meredith Bomse OD ran a Facebook contest that gave a fabulous Father's Day incentive to give a pair of glasses instead of...

Think About Your Eyes Launches Public Awareness Campaign

Alexandria, VA (February, 2017) –Think About Your Eyes, the vision industry’s national public awareness campaign, launched its 2017 national advertising campaign on Monday, February...

Eyewear Marketing: Love These Ads

It is not often I see ads as I don't have a TV and don't get netflix. But I did happen to watch several...

Mobile Pop-Ups Can Cost You

Do you have popup ads or interstitials on your website and in particular, your mobile website? You have until January 9, 2017 to fix...

Think About Your Eyes Campaign Reaches Milestone

Alexandria, VA (July 2016) - The national Think About Your Eyes campaign has built upon its increased optical industry support and consumer interest to...

Websites That Drive Me Crazy

Like most bloggers, we are on over 100 websites a day and continually look for interesting new ideas, viral news, trends and new products....

Google Expands Mobilegeddon In May

Last April, Google began favoring websites that were mobile-friendly over websites that were not on mobile devices. Dubbed Mobilegeddon, that algorithm change meant that...

Webinar On Best Ways To Advertise On Google

Surefire is having a webinair on Best Ways to Advertise on Google to grow your practice. The webinar is March 10th at 4 pm...

Record Breaking: Think About Your Eyes Campaign 2015

Alexandria, VA (2016) - The national Think About Your Eyes campaign has wrapped up its record breaking 2015 efforts, reaching even more consumers and...

Must Read

FREE DELIVERY! 
Sign up to get  The Optical Vision Site delivered directly to your inbox!
Unsubscribe anytime. Your email address is never shared.

Enter your email address:

close-link