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Mary Meeker Speaks

We all know business titans who speak about their businesses or their industry and the world tilts an ear to listen.  Satya Nadella of...

Okia Goes Greener With a New Website And Sustainable Materials

OKIA - the Hong Kong-based eyewear company recognized worldwide for its patented HDA® Technology – keeps up its effort to build a more sustainable...

What Are You Looking At?

It’s finally happened. What’s been predicted for years and thought virtually impossible has finally occurred. It’s no secret Americans spend a huge amount of...

Optical Women (And Men) Join Von Miller For Fun And Charity

The Optical Women's Association held their first Denver regional event on June 4th and it was a huge success. Angela Gerber, the Marketing Manager...

Costa Launches Inspirational Global Consumer Brand Campaign

Costa announces the launch of an ambitious multi-year, creative consumer brand campaign designed to attract the dedicated water lover, appealing to the adventurous men...

Etnia Barcelona Foundation Partners With Von’s Vision Foundation

In continuation of expanding its growth and outreach efforts in the U.S. market, Etnia Barcelona has announced a partnership with Linebacker Von Miller of...

Carrera Partners With Gumball 3000

This year, starting June 7th and continuing through June 15 will be 20th Gumball 3000 rally. Kicking off from Mykonos for a 3000-mile road...

Komono Dawn Till Dusk Campaign

For its new summer campaign, KOMONO explores further the theme of Dawn till Dusk. Shot by Belgian photographer Quentin de Briey, the campaign features a...
National Sunglass Day - June 27

National Sunglass Day Is June 27th

It seems like only yesterday most of us were ankle deep in snow and frigid temperatures and here we are just weeks away from...
stopwatch The Optical Vision Site - Optical Business News

An Internet Minute 2019 Edition

One of our favorite infographics every year is what happens in an internet minute. We are all seemingly concerned with 150 likes we get...

Pin It Again Sam

We've spoken of the social media network Pinterest several times over the years. In fact, we wrote about Pinterest way back in what seems...

Wisely vs Correctly

I saw a post recently in one of the online forums asking optical people to weigh in as “grammar police” as to how to...

Sharing Is Caring

We are a visual society. We care about what looks good, what looks pleasing. We like looking at pretty people. We like looking at...

Götti Launches New Marketing Campaign

Götti, the independent Swiss eyewear company, has launched a new marketing campaign called “On The Cover”. It is all about the new magazine. It...

The Optical Business News Podcast – Nikki Griffin

Daniel speaks with Nikki Griffin the owner of Of EyeStyles Optical and Boutique about starting and running your own optical shop.     EyeStyles Website

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