dba leaderboard

22 Ways To Deal With Optical Refunds

Issuing optical refunds continues to be a topic of discussion. What do you refund, the lens? The treatments? The Frame? Should you do an...

LIKE Me Please

Part 2 of Mike Karlsrud Buying Cycle Articles:  There are six phases in the buying cycle, and we have already talked about “know,” the...

Eye Need To Know: What Is Lazy Eye?

Lazy eye is a common term for the condition amblyopia, a decrease in central vision due to abnormal visual stimulation of one or both...

The Adlens Advantage

You have probably heard of Adlens since their viral inception back in 2005 with the first and new category called Variable Focus Eyewear. Initially, Adlens...

Flexible Spending Accounts and Eyewear

Flexible Spending Accounts (FSA's) are a good way for consumers to save on taxes but unlike Health Saving Accounts (HSA's) they cannot be rolled...

Earth Day Eyecare Award Goes To Leff Optical

Over the years we have posted numerous ways to recycle eyewear and lenses. But I have to say, that our Earth Day Award goes...

Eye How – Coaching for Success

We are very pleased to welcome Valerie Manso as a guest blogger. We have known and worked with Valerie for a long time. She...

Helpful Hints from ClearVision Optical – The Art of the Up-sell

Some up-sells in the optical world are fairly obvious (such as AR coatings or ultra-light lenses); but a little creativity can go a long...

Saving Money by Reducing Optical Employee Turnover

One of the best ways of saving money is by reducing optical employee turnover. Thank you to FirstSight Vision  Services for bringing this interesting...

Setting Up SOP’s: Standard Operating Procedures

One of the issues we have not dealt with is SOP's. Standard Operating Procedures. SOP's are the procedure that everyone follows in any given...

Leadership Tips: Developing The Sweet Spot

A sweet spot is where a combination of factors results in the maximum response for a given amount of effort. In sports, the sweet spot is...

Staff Meeting Topic: Patient Satisfaction Checklist

Once a year is, it is important to up your game by having a staff meeting about patient satisfaction. Patient Satisfaction is everything from...

Transitions Consumer Advertising Plans for 2015

Transitions Optical shares consumer advertising plans for 2015 Campaign to bring visibility to choice and unique benefits of Transitions® XTRActive® lenses ORLANDO, Fla., Jan., 2015 –...

Luxury, Exclusive Eyewear And Buying Groups

A while ago on one of the forums, someone asked about the benefits of buying groups.. which in turn touched off a long thread...

Must Read

FREE DELIVERY! 
Sign up to get  The Optical Vision Site delivered directly to your inbox!
Unsubscribe anytime. Your email address is never shared.

Enter your email address:

close-link