Aspire Leaderboard June 19
The top 10 podcasts from The Optical Vision Site

Top 10 Podcasts Of 2018

As we end the year today, we thought it worth going through all the podcasts we did during 2018 and present the top 10...

Safilo Celebrates Take Our Daughters And Sons To Work Day

Safilo celebrated its 3rd annual Take Our Daughters and Sons to Work Day on Thursday, April 27th, the first one orchestrated in Safilo’s new...

Looking at the Optical Field through a Strategic Lens

I travel a lot and on one of my travels, I picked up the book The Seven Habits of Highly Effective People by Stephen...

Six Steps to Taming Your Inventory

New frames and dogs should be an impulsive decision, no matter how cute they are. It only takes a moment of giving in before...

What Are Your Competitors Doing Right?

In what seems several lifetimes ago, I was the VP of Marketing for a national chain of jewelry stores. For many years before I...

Doing Your Job vs Caring About Your Job

Let’s talk customer service for a minute. There is a BIG difference between someone doing their job and someone who cares about their job....

Tips For Better Frame Board Management In Your Optical Dispensary

Effective frame board management is becoming more important as online retailers evolve. The industry benchmark for your inventory turn rate is between 3 and 4 percent....

8 Ways to Pump Up the Fun in Your Eyecare Practice

Creating a positive office atmosphere and culture is often times easier said than done. With busy schedules and demanding workloads, it can be hard...
working blindfolded - The Optical Vision Site

Your Email Isn’t Important To Us…

You spent years building a business. You rent or maybe even purchase a space. You decorate it with expensive displays and furniture. You install...

What Is A Staff Inventory?

Who would have thought about taking a staff inventory. Taking a staff inventory helps to develop and train your staff to each specific need....

Setting Up SOP’s: Standard Operating Procedures

One of the issues we have not dealt with is SOP's. Standard Operating Procedures. SOP's are the procedure that everyone follows in any given...

Employee Personal Eyewear Policies

Last summer, I had a discussion with an OD on his staff personal frame policy. His policy was all personal frames had to be...

New Year’s Resolution: Be More Productive

As we go into the new year, is one of your New Year's Resolutions to be more productive? Research says that as much we...

New Year Resolution: Get Out Of A Rut

It happens to us all... we get in a rut, we are afraid to change anything, we are bored, life becomes routine, our mind...

22 Creative Compensation Ideas

There has been quite a debate on whether to increase the minimum wages. The Federal minimum wage is $7.25 an hour although each state and...

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