35 Ways To Use And Reuse Microfiber Cleaning Cloths

Dan Feldman of DBA Designs just sent us a sample of his micro-fiber cleaning cloths he made up. It served to remind us the...

Eyecare Events: Fundraising for World Giraffe Day

Who does not like Giraffes? These exceeding tall, long necked and mellow animals actually have a special day just for them. World Giraffe Day...

Must Have: Schiaparelli Emotion Pins

I know many of you are sick and tired of all the eyeball and eyeglass goodies that we are constantly seeing on Facebook and...

Sunsational Sunglass Decor

We all see many eyecare themed T'shirts, socks, shoes, baby clothes, purses.. yada, yada. While cute and fun to wear and share, after awhile...

Shark Tank Update With Nerdwax

What happens to people on Shark Tank? Don Hejny  (Season 7) speaks about how he started NerdWax. He reviews his job (s) waxes eloquently...

How To Find Dory

Poor Dory has memory problems and can't remember anything except she has lost her parents. With friends Nemo and Marlin she embarks on a...

Who Are The Eye Nerds?

We have all seen them on Facebook, Instagram and Pinterest... all the eyeglass dresses, the onesie sunnies, the mugs, the purses all with either...

33 Shades Of MicroFiber Cloths

One of the easiest way to increase the average transaction is to sell Micro Fiber Cleaning cloths, which are NOT just for cleaning eyewear...

Clearvision Launches Breast Cancer Research Eyewear

Eyewear industry leader ClearVision Optical introduces Ellen Tracy readers, a limited edition collection of four ready readers designed to benefit breast cancer research. Over the...

To Do: ‘Eye Love To Travel’ In A Box Program

We are coming into vacation season and this is the time to put together 'Travel In A Box' display for your patients. Set up...

Should You Offer EyeLash Enhancers?

As eyecare professionals are reaching out to find new markets I thought this was interesting and might be something to consider offering your patients. SAINT...

Marketing For National Disaster Prepardness Month

While September is National Disaster Preparedness Month, you can sell Personalized Disaster or Emergency Kits all year long, with a focus in the winter...

It’s Not Just A Chick Thing

I started blogging 5 years ago- and when you blog.... you are usually at home and the computer does not care what you look...

Super Clean Stocking Stuffers

Its that time again, to offer your patients opportunities for one stop shopping at your office. Today the amount of tips and gifts you...

Seeing Clearly Stocking Stuffers

One of the best, handiest stocking stuffers for anyone are magnifiers. They are perfect for crafters, anyone doing close up work, people like my...

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