Can Google and YouTube Help Retailers Download Profits?
Eye Boggling Stats
- 92 Million People Watch an average of 54.8 videos a year
- 75% of all Americans view at least 1 online video each month
- Average Viewer spend almost 6 hours per month watching videos.
released its latest strategy for turning a profit with its video mega monolith, YouTube. It’s a strategy that’s not only potentially explosive for the revenue-starved YouTube, it could be equally as explosive for revenue
Is this a good thing? I went on YouTube
to find out how many optical Videos were on. Without too much of a search- Let me list a few videos- I only plugged in optical, optometrist and sunglasses- Got so many hits just thought I would list a few:
How to Get Rid of Your EyeGlasses
(part 1, 642 Views) in Japanese)
Contacts Eyeglasses and Sunglasses EyeOptique Roswell GA (33 Views)
Sarah Palin Eyeglasses- blog as well- Mobile Opticans (Views 18)
Amazing Twisting Eyeglasses frames
(From Frames Direct) (Views 1270)
( (views 1200)
Advert (views 2202) this is funny
Long Point Eye Center (views 20)
Bakersfield Eye (Views 926)
Optometrists (Views 17)
Sunglasses in Los Angeles, C
a – 90049 – Goodeye (view 586)
A Health Byte
: Astigmatism (Views 997)
Optiker (you’ve all seen this German ad-24,129 views) crude but funny
Some Top Hits Total Sunglass Videos- 19,600
It’s interesting to see the amount of ‘hits’ listed per video- The important thing to remember is they are getting hits. Many of the above sites have a continuing Video Story as well. Interesting concept to advertise your products, knowledge and services by the means of free videos can only benefit you and your office.
Who’s getting the hits? According to web analytics site Compete DataHub, YouTubers are looking for entertainment, laughs, diversion, and sex, not necessarily in that order. If you look at the above videos- the highest hits are entertaining and funny.
Can you make a video? I know a few 10 year olds who have produced videos. The best part, if you look at top videos, they are simple and homemade, no need for fancy agencies. Check out “Daft Hands
,” (27,037, 393 Views) Diet Coke-Mentos experiment (View 9,862,998) to see what I’m talking about.
The conclusion- The future is online- video selling will be become increasing more important to reach your patients and future customers. If you don’t want to do it, hire a aspiring kid to make a video for not only your website but as a means of connecting through like programs such as YouTube.