Eye News

eyebobs Expands into Brick & Mortar Retail with Two Locations

MINNEAPOLIS--(BUSINESS WIRE) eyebobs, a Minneapolis-based eyewear brand for the irreverent and slightly jaded, is proud to announce its plans to smash through the traditional eyewear retail...

Eyewear

Shark Shades To Protect Kids Eyes

Kids are especially prone to red eye and sun sensitivity. When swimming, they really need good swim googles to protect their eyes from things...

Götti Perspective Wins Frame Of The Year In Birmingham

At this year’s presentation of the Optician Awards in Birmingham, the DC05 sunglasses from the Götti Perspective collection received the “2018 Frame of the Year” award. The...

Business

Podast

Optical Business News Podcast – Perry Brill

In this week’s show, Daniel Feldman speaks with Perry Brill. Perry is one of the up and coming new generation of optical professionals helping guide his...

Advertising

Push v Pull

No, this isn’t an upcoming Supreme Court case. This is about advertising and marketing. There are of course many ways to break down advertising...

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Optical Business News Podcast – Perry Brill

In this week’s show, Daniel Feldman speaks with Perry Brill. Perry is one of the up and coming new generation of optical professionals helping guide his...

Quality Lens Designs

Many people enjoy a good steak. Generally, however, they don’t want to know the details of how it goes from cow to plate -...

Techable Tuesday – Hand Tools – Soft Jaw Round Nose Pliers

John Seegers and Laramy-K, have graciously shared some of their awesome videos with us to share with you. John has been training opticians for...

Smart Glasses To Keep Eyes On The Road

Walk around most any area where people congregate and you will see a good majority of everyone staring down to look at their smartphones....

Retail Strategies

I Can Name That Tune In One Lawsuit

Over the years I have seen a variety of optical shop owners and managers ask each other what music they play in the stores....

Is The Better Business Bureau Still Relevant For ECP’s?

I’ve had plenty of customers ask whether they should become a member of the Better Business Bureau over the years. There was a time...

Eye-DNA Introduces Retail Kiosk

Eye-DNA releases a new interactive touchscreen computer kiosk for retailer ECPs, featuring integrated frame display and hardware for 3D scanning and design. The kiosk...
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