Who is wearing mirror coatings on their sunwear today?

Match with LA Blue Mirror - Image Courtesy Tommy Ton

As May is UV awareness month we thought it would be good to talk about mirror coatings and as Michael Bellomo of Opticote is the expert on the subject of lens coatings and UV we asked him to be our guest blogger on the topic: Who is wearing mirrors coatings on their sunwear today? by Michael Bellomo It's simple………everyone! Mirrors … [Read more...]

Fast Grind Optical Customer Profile

Fast Grind C'esar

This is an interesting customer profile as it from Venezuela and good example of dealing with economic adversity. Something many independent optical practitioners have been dealing with here in the United States. We are also seeing a lot of changes in the progressive lens market and continuing changes in the  technology and production of lenses, … [Read more...]

Eco Optical: Celebrating Earth Day with Nanofilm

nanofilm eco

Sunday April 22, is Earth Day. We would like to celebrate with our optical readers and ask you to share the ways you help the Earth by being green at work! We were inspired to talk to Nanofilm because of their product Clarity EcoClens Lens Cleaner* which helps keep the planet as clean and safe as it does eyeglass lenses and other … [Read more...]

Vision Expo East 2012 Hotel Nights and Swag Bag Winners

swag and sushi

We had a fantastic response to our competition Win FREE Vision Expo Hotel Nights and Swag Bag. We received so many comments it was hard to pick a winner so we picked a couple of runner ups as well so that we can share more of  the swag! Check out some of the gifts kindly provided by our very generous sponsors: A&A Optical, Charmant, … [Read more...]

eyeHow – Marketing Optical Lens Care and Eye Safety

Jodi Groh Nanofilm - Executive Summit 2012

  Nanofilm has been a sponsor of The Optical Vision Site for a while, and we have enjoyed exchanging information with them, especially as Nanofilm now has a blog  with some interesting articles about safety and the importance of clear lenses. So we thought it was about time we got to know the Director of Marketing, Jodi Groh, a little … [Read more...]

History of Fast Grind – Lyric Optical

John and Ginny CorsiniB

We met with John Corsini, President of Super Systems Optical Technologies and Fast Grind at the recent Executive Summit  Vision Council meeting in Florida. We were relaxing with John and his wife Ginny before a “networking” event and we asked John to give us some history about the company. He is very passionate about it and was happy to talk … [Read more...]

Charitable Donations – So Many Needs, How to Decide

SDFB-logo-cushmanjacobs

Cathy and I always angst  at the end of the year on where to place our charitable donation. We wait until the end of the year as we donate 10% of our annual income from this blog and our sister site www.opticalvisionresources.com. Vision Care would seem to be the obvious choice but because there are so many other needs it is makes it hard to … [Read more...]

The Honeymoon is over – Jan leaves Signet Armorlite

Jan Kubiak2

I am an alumni of Signet Armorlite and so was very pleased and honored to be invited to attend Jan Kubiak's retirement luncheon.  Jan made a short but poignant speech! She has been a Signet Armorlite employee for decades. Therefore, she has worked with  many different  owners and  been through many changes which she spoke about. She likened the … [Read more...]

Combating Online Retailers; Community Currency

www.populareconomics.org

A growing trend among local communities and businesses is the creation of their own currency. Called Community Currency, the movement is a way for businesses and consumers to focus spending on local community economies. The concept is not new and some communities as the Berkshires region of Massachusetts has been a huge success. How it works, … [Read more...]

OLA 2011 Awards of Excellence Winners

Randy Jackson 1029_058

Congratulations to our Optical Vision Site sponsors honored by the Optical Labs Association (OLA) 2011 Awards of Excellence. These  prestigious awards  mean that your optical peers have given the winners a major vote of confidence - OLA members determine the final Award winners: DRESS FRAMES: Zyloware Eyewear Corporation for Randy Jackson … [Read more...]

Augen Optics – Free-form Lenses Made Easy

Augen blockerB

Cathy and I had the opportunity recently to visit Augen Optics. We wanted to learn more about the company, specifically about their new product package EasyForm plus a little more about optics. (We always learn something new when we visit an optical lab!) We had no idea how much the company has grown.  No longer just a small family concern but … [Read more...]

Tip Of The Day- Synergize With Vendors- Comment And Win

Who Moved My Cheese? By Dr. Spencer Johnson

Shirley and I attended another round table discussion with Vision West and I have come to the conclusion that most eye care offices don't take advantage of what their eyecare vendors offer. I think that most people forget vendors want to help you be successful, because if you are successful, they will be successful. Fortunately for eyecare … [Read more...]

Bess the Book Bus visits Harlem – D.C. and Atlanta Next!

Bess the Book Bus Harlem

We first posted about  "Bess the Book Bus" program back in 2009 and have been following reports ever since as being avid readers ourselves, Cathy and I love this program. What's not to love about it?  “Eyenstein” and Bess the Book Bus Provide Free Eyecare, Eyewear and Books to Children across the country. Most recently seen at East Harlem … [Read more...]

Made In America Optical- Eyecare Products

The Made in USA Brand Certification Mark is the only certification mark registered with the United States Patent and Trademark Office for identifying goods either made or grown in the United States

We had a request to do a post on optical products made in America. Before I get into that, I want it to be known, just because it had a label made in the USA, does not mean it was made in the USA. This can be very misleading as consumers want to support local economy and buy Made in USA Products. I did ask The Vision Council if they had any … [Read more...]

PureSuasion Eyelash Growth Treatment Partners with Zyloware

cilea

Zyloware Eyewear will be the exclusive distributor for PureSuasion Cilea Lash Growth Treatment within the Optical Eyeglass Industry. Cathy and I believe that this a great optical business alliance and new sales category opportunity so a win win for everyone. Our industry needs new categories and this is definitely one that the eyecare professional … [Read more...]