How Pinteresting!

Daniel Feldman  dnf67  on Pinterest

Have you heard of Pinterest yet? Tag....now you have. What is Pinterest? You could ask the nearest twenty something female, or read on. Some have called the site a female Tumblr. Pinterest is a visual bulletin board social media site. Members create any number of their own boards . The subjects of these boards are as wide and varied as the over 4 … [Read more...]

Top Eyewear Mirror Coating Trends 2011

Vibrant Green Takes Off in 2011

OptiCote, a leader in eyewear lens coatings sent us their top mirror coating for 2011 and 2010 Michael Bellomo says 'I am often asked what are the top selling mirror colorations. The answer rarely varies. For those of you who would like to know here is a list of the top twelve selling mirrors for the last two years.' Here they are top … [Read more...]

Twitter Updates Make it Easier To Tweet, Discover And Share

Just when we do the basics of Twitter webinair, Twitter has come up with some really cool new features, that will make it easier to use and share information. I can't wait for the picture and the Discover buttons. More information at http://fly.twitter.com     … [Read more...]

Incredible Eyefographic: Doctor’s Tech Tools

Great infographic on doctors tech trends, who is using what, where and and why. This Easy to read infographic is from Spina Bifida . Interesting information how doctors of all types are embracing the digital age and social media. ++ Click to Enlarge Image ++ Image Source: SpinaBifidaInfo.com … [Read more...]

Medical Students To Wear 3D Glasses For Anatomy Classes

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We’re all familiar with the 3D glasses by now. But now the 3D technology is also going to be uses to teach medical students about the anatomy of the human body. At the New York University School of Medicine, students now can navigate through a virtual body using a computer and 3D glasses. They can dissect the virtual body, which is projected on a … [Read more...]

Websites We Like: Unique Optique

Unique Optique

We have blogged about different types of Eyecare websites, ones that sell Products, ones that are SEO Friendly and Eyecare Blogs. One type of website we have not blogged about is what we would call the 'Pretty Artistic Website.'  Unique Optique in Frederick, Maryland is one of those sites. The website was designed by Erin Higgins sister of Maria … [Read more...]

Who’s This? Vision Made Locally

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We have often blogged about how to compete with online retailers and one of the top ways and a strong consumer trend is to promote 'Buy Local'. A couple of years ago, when we launched Optical Vision Resources, we put in a Surfacing Lab locator with city and state. One of the reasons we did that is so optical retailers can support their local lab(s) … [Read more...]

12 Crucial Consumer Trends And How They Effect Eyecare

Photo: www.businessesgrow.com

Trendwatching every year does a list of important consumer trends.We have taken them, added consumer eyecare trends and opportunities for eyecare providers going forward into 2012 and beyond. #1.) Red Carpet: In 2012, department stores, airlines, hotels, theme parks, museums, if not entire cities and nations around the world will roll out … [Read more...]

Combating Online Retailers; Community Currency

www.populareconomics.org

A growing trend among local communities and businesses is the creation of their own currency. Called Community Currency, the movement is a way for businesses and consumers to focus spending on local community economies. The concept is not new and some communities as the Berkshires region of Massachusetts has been a huge success. How it works, … [Read more...]

Beginning Google Analytics Video

This video details more information on Google Analytics. If you've just started to use Google Analytics and aren't sure which reports to look at, this video provides a helpful 1st-time analysis walk through. You'll learn how to interpret what you see in these key reports and what actions you should take as a result.   … [Read more...]

Eyewear Of The Future: Eyeglasses That Translate

Watch how future technology will help people make better use of their time, focus their attention, and strengthen relationships while getting things done at work, home, and on the go. … [Read more...]

How To Set Up Google Analytics On Your Website

This Flowtown Instructional video walks you through the process of installing Google Analytics on your website. Google Analytics is an extremely powerful tool that anyone with a website should be using. http://www.flowtown.com/how-to-install-google-analytics-on-your-website … [Read more...]

Incredible Infographic: The Science of Sharing

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One of our favorites sites, Mashable did this Incredible Infographic on the Science of Sharing. (From MBooth).  They asked for comments at the end on 'What Type Of Consumer Are You', which provided interesting comments and insights on how consumers are shopping today. My question to our readers- What Type Of Consumers Are You? Do you share? Do you … [Read more...]

Geek Chic Eyewear from Luann

Luann and Gunther Geek Chic Eyewear

We love it when the comics provide not just opti-fun but show that certain eyewear and optical trends are now mainstream like Geek Chic Eyewear. LBI were the early trend setters with their Geek Eyewear collection. How many Gunther's can you help show a keen sense of fashion? We like the idea of wearing both contact lenses and glasses! … [Read more...]

BeEyeWear- New Scam- Optometrists Gets Taken For $1900

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Going into shopping season, we wanted to make you aware of a new scam: Search on Google for other Gift Cards Scams (23,900,000 results) 'In what may be a new twist on an old scheme, a man and a woman allegedly bought $1,960 in designer eyeglass frames with an invalid VISA debit card by convincing salespeople to treat the transaction as an … [Read more...]