Winning Optical Retail Strategies

Eric Geiger

Eric Geiger owner/partner of Styleyes, Sacramento CA was our grand prize winner for “Helpful Comments”. We liked Eric’s market positioning – it is very "unique" and differentiates his eyecare business from other optical retailers especially chains. We asked him if we could interview him and share some of “winning optical retail … [Read more...]

Free Form Lens Discussion

COLA panel3

Cathy and I were speakers and attendees at the recent California Optical Labs Association (COLA) meeting and one of the topics was Free Form lenses where there was a panel discussion which was very interesting. Most of the discussion was geared towards labs involvement but a lot of it was very relevant to retail as well so we thought we would share … [Read more...]

OAA Goes Online With CE Offerings

The dream of online CE offerings for OAA has become reality! The education committee has recently completed the final stages of website preparation and site is now open to OAA Members looking for Continuing Education (click here for access). Members can access courses from the OAA website and are eligible for discounted rates.  OAA has 13 ABO … [Read more...]

Hilco’s Rimless Eyewear Frame Adjustments Video

Hilco has just recently launched a YouTube channel to provide dispensing tips for eyewear professionals. This very helpful video demonstrates a step by step guide on 3 piece rimless eyewear and adjustments. … [Read more...]

Lens Guru x Optician Works- FREE Dispensing Education

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One of our top hits is Optician Training, and since we are firm believers in well trained staff, don't forget these 2 sites: The Lens Guru- the only unbiased web based resource on Progressive Lenses (PALS). All sorts of useful information with Lens Mags, fitting heights and more. A definite bookmark for all eyecare professionals. Optician … [Read more...]

Name This Historic Lab Equipment

www.boingboing.net/2011/02/28/name-this-piece-of-h.html

This came across our google alerts from boingboing gadges. If Anyone call tell us what this bausch and lomb piece of equipment is, please let us and boingboing know. Science blogger Southern Fried Scientist found it in a cabinet in his laboratory. It's got a motor, which turns some kind of centrifuge, and a set of optical lenses, which … [Read more...]

New Costa Sunglass Rx

Costa RX logo

As a long term wearer of Costa 580 sunglasses I am really looking forward to being able to have them made in my Rx.  Costa sunglasses will announce at International Vision Expo East March 18 – 20 in New York that its premium polarized 580™ technology will now be available in a Rx sun lens format. While Costa has offered Rx sun lenses in its … [Read more...]

FREE Stuff-Nanofilm’s New CE Course

FREE

January 27, 2011 – Valley View, OH – Nanofilm, the leading maker of professional lens care products, has recently awarded a grant to fund a continuing education course for professional opticians. “Why Care About Lens Care” is a no-cost online course approved for one hour of Continuing Education credit by the American Board of Opticianry. … [Read more...]

Oakey Sunwear Theft- What To Watch For

We have done several post on Shoplifting prevention. Just a reminder what to watch for. True pictures taken by hidden camera. OAKLEY, OH (FOX19) - Cincinnati Police have issued a warrant for the arrest of a man accused of stealing $1006.09 dollars in designer glasses. The theft occured at the Wing Eyecare at 3850 Paxton … [Read more...]

Wrap Lenses for Prescription Eyewear

TBS diagram(2)

The popularity of wrap lenses for prescription eyewear continues to grow as more and more people enter the presbyopic phase of their lives. Many plano sunglass wearers do not want to give up the wrap style when they need an Rx and fashion dictates what many of us wear. Luckily the choice of wrap lenses for these prescription eyewear styles plus the … [Read more...]

Skin Color x Eyewear x Dispensing

Modern Optical Style Cuddle

For those of us that have been around for many years, we all embraced the whole 'Color Me Beautiful' concept. One of the first companies that took this to heart and made it a dispensing guide was Tura, draping scarves and talking about colors, wardrobe and skin tones. As with all trends, some go by the wayside and get lost in the 'what's new'. … [Read more...]

Contact Lenses – New Standard Approved for Toric Intraocular Lenses

Alexandria, VA (November 3, 2010) – The American National Standards Institute (ANSI) Z80 Accredited Standards Committee for Ophthalmic Optics is pleased to announce a new standard for toric intraocular lenses (IOL) – ANSI Z80.30. The standard applies to any monofocal IOL whose primary indication is the reduction of astigmatism either in the … [Read more...]

New CE – Data Driven Progressive Lens Technology

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There are some new CE's that became available this week that we would like to tell you about as they are very topical and this first one discussed below offers new information on how to work with newer data driven progressive technology and information gathering from the optical consumer. “Make MyStyle, Your Style” By Mark Mattison-Shupnick, … [Read more...]

On-Line CE Courses From The Vision Council And Vision West

The Vision Council offers eye care professionals quality, product generic education programs. The programs are designed and delivered by highly sought after thought leaders in the optical profession. All courses are ABO approved. There are three ways to access programs designed by The Vision Council. Online Courses The Vision Council has … [Read more...]

Free Form Lenses Explained

Shamir free form

We have  done a few posts about free form lenses and discussed them regarding all types of progressive lens design comparisons. Free Form lens brands include Autograph by Shamir, Hoya Summit IQ, Kodak Unique, Zeiss GT2 3D and these are just a few. We have posted about how to sell digital lenses. But we realize not everybody in the optical lens … [Read more...]