Eyewear Trend Report and News From July 22 to August 11, 2010. We are continuing to see more new ‘eyewear ‘companies, 6 new companies for this report and 3 for our last trend report. The difference is these companies are selling both directly to the consumer via websites and offering their products to optical retailers and fashion boutiques and other outlets.
- Wood Eyewear seems to be a hot item, whether it’s because the unemployed are getting into the eyewear game. We found 1 new wood eyewear company, which makes about 5 wood eyewear companies in the USA alone.
- Limited edition eyewear continues to expand more with collaborations with designers. YouTube eyewear fashion shows are becoming the new medium to attract consumer demand for products. (see Eyewear Videos)
- Music Motifs are showing up more often which is why we made a special category. We predict you will see more eyewear companies with either collaboration with musicians or musical motifs/ themes on their websites.
- Temple Decor- Symbols, Peace Signs, split temples, architectural temples, crazy temples, wacky temples and of course interchangeable temples.
Wacky Eyewear
Eyewear Fashion Videos
Gotti Eyewear- Fall Winter 2010
Kliik Denmark- Behind The Scenes
Asbury Warlock Goggle Review Winter 2011
Ralph Vaessen Eyewear- Fall Winter 2011 (Buffalo Horn Eyewear)
Luxury Eyewear
New Launches
India Nation Launches Eyewear Collection
TC Charton- Eyewear For Asians By Asians
Louie Spence Launches Pineapple Eyewear Collection
KBL Fall 2011 Fashion Eyewear (not really new launch but new company this year)
New Coco and Breezy Eyewear by 20 Year Olds
Holly Carpenter Launches Owl-like Eyewear Collection
Performance Eyewear
Safety Eyewear With LED Lighting
Eyewear Licenses
Marcolin Picks Up Diesel Eyewear License (Safilo drops Diesel)
Greg Norman x Aspex Eyewear Launch
Handmade Eyewear
Wooden Specs Studio- Wood Artistic Eyewear
Limited Edition Eyewear
John Varvatos Limited Edition Eyewear
Prada Launches Limited Edition Swing Eyewear
Kix Eyewear- Limited Edition Screwless Eyewear From ic!Berlin
Oliver Goldsmith Limited Edition Vintage Eyewear
Super Special Limited Edition Sunwear
Music Themed Eyewear
Black Eyewear Jazz Musician Themed Retro Eyewear
Lost Boyz Inks Deal With Forever Michael Designer Eyewear
Design Awards
Fashion Eyewear
Change Me, Adaptable Eyewear With Changeable Temples by Vistan
Copenhagen Eyewear Returns To the US Market
Charmant Launches AdLib Collection
Variation Design Eyewear Inspired By Landscapes
Fubu- Lilly- Lilly Pultizer Goes National
Peace.Love.Daisy- New Daisy Fuentes Eyewear With Peace Signs
Eyewear Collaborations
mastermind Japan and Noir Eyes
Celebrity Eyewear
Jennifer Lopez Wearing Tom Ford
Katy Perry Wearing Prada Postcards Eyewear
Tyra Banks Wearing Mercura Eyewear on Tyra
Eyewear Trend Reports
Transworld Business - Sunglass Trend Report
Similar Posts:
- Eyewear Trend Report – August 11 – September 2, 2010
- Eyewear Trend Report- Sept. 2- 29- Eco, Cat Eyes And Big Strong Trends
- Eyewear Trend Report – July 1, 2010
- Eyewear Trend Report- December 2010
- Eyewear Trends – Limited Edition Eyewear






















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