Classique Eyewear
A couple of years ago, I was invited to go meet this new upstart company in San Diego, called Classique Eyewear. I had heard about their hot new product called Kliik and FYSH. Just another product line, I was thinking until I met Craig Glasser and Mike Kurlansky, two fireballs, who have such an excitement for their product and the optical industry. WOW! I walked away knowing these two were going to be successful in the optical industry.
And the good news WE JUST SIGNED them on as Sponsors! We get to interact with them and their enthusiasm and it will be hard, because there is not one of their products we do not like. Yes, the hardest part will be not buying everything! I already have 2 of their frames and want more! Eyewear fashion- eye-sta that I am!
Classique has come along way, since that meeting 2 years ago, they have moved and expanded their collections and have just signed Lisa Loeb as their first branded eyewear. (See Lisa Loeb and Classique mentioned in People Magazine)
Beside FYSH and Klikk they have such a variety of styling and looks. Plus lots and lots of color to dress up and create excitement in your dispensary!
Giros- Trendy, colorful european styling.
Kaos Collection- Funky and Fun
La Matta- Classique and Urbane
Oliviero Contini- My favorite pair of sunglasses
And thats not all! They have something for every type of clientele and patients!
- T-lite Titanium, (traditional)
- K-Actor- for the Gen-Y’s,
- Faber Optik, Germany- Contempory styling
- Emporium- Timeless looks for all ages
- Flex-it- Memory Metal
And in 2010 the launch of Lisa Loeb Eyewear
Lisa Loeb Eyewear
What I also love about Classique Eyewear, they offer a store a locator on their site, which I think is so important to the optical retailer, gives the consumer a reason to come into your eyecare office. It is a wonderful customer service tool they offer to the eyecare retailer.
What I think? Classique will become a mainstay of the eyewear providers in the optical industry. They have energy, passion and a vision of fashion eyewear. If you haven’t looked at their collections, do so, great eyeglasses and a great company.
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FYSH & KLiiK are 2 of the hottest collections & Craig & Mike are great guys. I represent FYSH & KLiiK in New York & Connecticut & I have to say that this is a salesman’s dream. As well as a retailers dream. These are the most colorful & “different” & exciting collections available in the marketplace. I urge ALL of you to contact your local rep to look at these collections. It is companies like us who are taking the board space from the big box companies….of which my customers have “had enough” of their demands & selling the discounters & everyone on the block the same products-setting you up & your competitor to compete against each other on the same frames-instead of exclusivity. You can view some of our products @
http://www.jamiehansel.com
Happy Holidays to ALL & your families Sincerely Jamie Hansel
We are happy to have FYSH and Kliik participate. I recently did a frame survey and saw these brands a lot in the independent optical retailer. The merchandising is very unique and eye catching.