I can’t believe that Vision Expo East 2010 is almost upon us, I quickly made my airline reservation yesterday to 
make sure I got one of those super saver fares. One of the benefits of our tough economy right now is the plethora of good travel offers that you can take advantage of. Cathy and I take advantage of as many as we can and we are finding lots ways to save. We really enjoy going to Vision Expo and always get lots of ideas and see new products. It is important for our optical blog business to see what is going on and we can meet a lot of other optical industry people at the same time. We find it very stimulating to be there.
If you haven’t attended Vision Expo East before, this might be the time to go, as in tough times, it is those that find the marketing edge that thrive. Vision Expo is a great place to find ideas and “expand your field of vision” to help develop that marketing edge and you will find lots of travel money savers on the website for your travel plans. Here is the link for the Vision Expo Travel Desk and below are some highlights from the Vision Expo web page:
Image: Courtesy Blogspot
Is FASHION your FOCUS?
- Transform your optical expertise into superior customer satisfaction and higher profits through fashion focused Continuing Education courses.
- From eyewear and sunwear solutions to chic accessories, breathe new life into your inventory by shopping Vision Expo’s show floor,
- The new 2010 spring trends are hot off the runway and on display from renowned designers you won’t find anywhere else.
- View our Show Specials to search for vendors featuring show-only pricing and various discounts to maximize your dispensary’s revenue potential.
Interested in LENS TECHNOLOGY?
Image: joecoomber.com
- Understand revolutionary advances in lens designs to streamline your workflow and increaseproductivity through Vision Expo’s Continuing Education program.
- Discover efficient solutions to reduce errors and increase productivity from hundreds of vendors in the Lenses & Processing Technology Pavilion.
- Preview the largest assembly of new and advanced ophthalmic technology and integrate these high tech products to ensure risk-free processing of modern materials.
- Maximize your time at the show when you compare options side-by-side and capitalize on show-only pricing and discounts.
Need innovative MEDICAL EYECARE?
- Vision Expo educates more optometrists than any other medical meeting in the world. Attend any of our Continuing Education to keep your knowledge up to date.
- Shop the show floor to find vendors featuring the latest in diagnostic technology products and software upgrades to streamline your patient care systems; you’ll even find opportunities to add or expand low vision care.
- Discover innovations in contact lens and anterior segment science, explore new diagnostic technology, and much more.
- Improve efficiencies and profits at your practice by taking advantage of show-only pricing and discounts on must-have products from manufacturers on the show floor.
Want successful BUSINESS SOLUTIONS?
- Vision Expo has a package of courses and events to help you adapt to the new consumer psychology and gain a better understanding of your patient’s demands for value and quality.
- Bolster your practice or business with products designed to keep you thriving.
- Discover the newest tricks of the trade from the latest in computer systems and software to trendy display and design services.
- Find show-exclusive discounts from your favorite vendors to buy the products you need to work smarter not harder and avoid costly mistakes.
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