- The Halloween Industry is $5-7 Billion dollar business
- The average adult spend $65.00 on Halloween.
- In Canada, Halloween spending accounted for approximately $1.15 billion in sales in 2006.
- The average cosmetic lens purchaser for Halloween is over 21 years of age and can wear the lenses responsibly
- Halloween spending break down: $21 for candy, $12 for cards and $38.50 for Halloween decorating is also a big industry, second only to Christmas. Unity Marketing says decoration sales grew 21 percent to $3.2 billion in 2006 over 2005.
- According to Marietta Vision the sales of theatrical, and dramatic contact lenses can add $30,000 to your pocketbook
How can you capitalize on Halloween? .
- Decorate your office with Fun Halloween decor
- Offer a discount on Best Costume Design
- Partner with local Halloween and Resale Shop. Give the shop your cards and or ‘Theatical Contact Lenses Posters
- Call Marietta Vision to get your complimentary lenses for Halloween store employees to help you with the promotion.
- Set your office as a safe location for Trick or Treating.
- Set up Video camera to play Michael Jackson Thriller video, spooky contact lens video
- Put up posters announcing you have ‘FDA’ approved and safe Halloween Contact Lenses for sale.
- Notify your patients that importance of approved theatrical contact lenses for Halloween
Have Fun!
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