Increasing Your Philanthropy in a Shrinking Economy

Keep America Beautiful

Increasing Your Philanthropy in a Shrinking Economy  By ClearVision Optical It’s no secret that the economy is in bad shape. Not a day goes by that we don’t hear of record home foreclosures, government budget crises and massive layoff numbers. To make things worse, because of this unprecedented economic downturn, charitable contributions … [Read more...]

Optical Vendors- A Primary Source of Referrals

How many times has an optical vendor come into your office and you retreat to the back room? Have you ever ignored one of your vendors? Stood them up for an appointment? Treated them rudely? Your optical vendors can be your best advocates in getting and keeping new patients.  As a field eyeglass rep for over 25 years, I have carefully trained … [Read more...]

10 Keys to Optical Vendor Tracking

Getting help from your vendors can help you with the success of your office. Keeping track of all the various programs, education, events and even trade support can be challenging. We highly recommend you have a form (on the computer) for each vendor you see. We count each rep as a vendor.  This form should be discussed with each of your reps … [Read more...]

Effective Business Meetings

    How many of us actually sit down and have a business discussion with each of our vendors? I'm not talking about sitting down and buying. I am talking about having an open and honest discussion of your needs and goals and how that vendor fits into your marketing and inventory plans.  We highly recommend at least once a year to meet … [Read more...]

Improving Your Vendor Relationships

This is a subject that is very true to my heart. Having been a vendor for over 20 years, I had always tried to be the very best rep in the field. Set appointments, never no- showed, never lied, stole, cheated or deceived, provided training and other like programs. I remember once, I was trying to set up a business meeting with a Dr. - He asked me … [Read more...]