Bravely Investing in Optical Fixtures and Free Form Lens Surfacing

Jervey Lab Free Form Lab

We recently wrote about the importance of optical fixtures and asked what you have to say about this subject and your experiences. Dale David, Optical Manager for Jervey Eye Group with four locations responded as he had worked with Fashion Optical Display a few years ago and they are planning on doing some remodeling again. They have also been busy … [Read more...]

We Love Winners: VisionWeb Money Madness Winners So Far

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On March 12, with a prize-drawing event that rewarded two practices with an iPad2® and two additional practices with a $250 Amazon® gift card, VisionWeb officially kicked off the latest installment of their Money Madness Sweepstakes Winners of an iPad 2 for Enrolling Before March 10th Central Oregon Eyecare, Redmond, OR Parkway … [Read more...]

Top Posts: February-March 2012

www.ignitesocialmedia.com

As the market has changed, we are changing with it, and that is being reflected in what our readers are reading. One of the things we have done is diversify and we have several new contributors to our blogs. Dan Feldman ( social media), Robert Bell (sales), Nikki DiBacco (profitability) of the The Visionaries Group, Sandra Durant  (Billing … [Read more...]

An Optigirl Perspective from Vision Expo East 2012

Frieze Frames Anvi Vision Expo East

We all have our own spin on Vision Expo -  what we are looking for, what we do for a living, what we like etc. As we are optical bloggers with a sales and marketing perspective, plus sponsors we like to see what is new and interesting from as many angles as possible. We will be doing several posts on what we saw and we think our readers will be … [Read more...]

Win A Trip To The Hamptons; Art For Life Charity Event

art For Life

Enter the Argyleculture Sweepstakes for a chance to win a trip to the Hamptons! Two winners will be selected to attend the exclusive 13th Annual Art of Life East Hampton Benefit at Russell Simmons’ private East Hampton estate. Each winner will receive a weekend in the Hamptons, airfare, transportation to and from the event for them and a guest … [Read more...]

All About Vision x The Vision Council x First Vision Media Group

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San Diego, Calif., March 7, 2012 – AllAboutVision.com is partnering with First Vision Media Group (FVMG) to create All About Vision – The Magazine, a patient-education, reception-area magazine to be distributed via FVMG’s Vision Care Product News. The Vision Council will be the exclusive sponsor of the first two issues, scheduled for May and … [Read more...]

Can I Sue My Optometrist? Yahoo Answers

Yahoo answers

I don't know if any of you have asked yahoo anything, but I always find their answers and the comments interesting. This came across our google alerts and thought I would share it. Resolved Question - Can I sue my Optometrist? I haven't worn contacts in two years and so I decided it was time to get them again. I went to get the exam and … [Read more...]

What We Track Contest Winners

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This was a hard decision, last month we ran a What Do You Track contest sponsored by The Edge  and I am finally proud to announce the winners. (sorry this is late) Personally speaking, I was quite impressed with everybody who responded and who have incorporated retail tracking into their daily activities. The Winners Are  Sharon Cahill … [Read more...]

OAA Names Diane Charles As 2012 State Leader of The Year

Diane State LDR of Year (Diane Charles center – past winners surrounding)

The Opticians Association of America (OAA) is pleased to announce that Diane Charles, HFOAA of Shoreline, Washington has been named OAA’s State Leader of the Year.  Presented annually at the Opticians Association of America’s Leadership Conference, the award represents the highest honor the association can bestow upon an individual. The … [Read more...]

Comet Lovejoy Caught By Optician

ESO optician Guillaume Blanchard captured this marvellous wide-angle photo of Comet Lovejoy  on 22 December 2011. Comet Lovejoy has been the talk of the astronomy community over the past few weeks. Full Story  Comet Lovejoy from the VLT, Chile from Gabe Brammer on Vimeo. … [Read more...]

Become Famous- Share Your Best Practices

One of the leading eyecare trade magazines (it's a secret) is doing an article on Social Media, Best websites, best Facebook contests, sites and more. They want your nominations. All you have to do is send us your information with a link to theopticalvisionsite@gmail.com. We will pass it on. What they want to know? Does your practice, store … [Read more...]

Effective New Health Care Insurance Laws – Eyecare

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No matter what your political views or opinions about the new health care insurance laws that have taken effect, it has to be good for the optical industry that nearly 2.5 million more young adults are  getting  health coverage and some of them vision insurance as well. The Obama administration says the number of young adults going without … [Read more...]

Opticians Association Of America Update

Couple of updates from the OAA (Opticians Association Of America: First they would like you to vote: State Leader of The Year State Website of the Year Secondly, they are redoing their website and would like your input. The survey only takes a few minutes and your input is important on how to make the OAA website more valuable to you. … [Read more...]

OLA 2011 Awards of Excellence Winners

Randy Jackson 1029_058

Congratulations to our Optical Vision Site sponsors honored by the Optical Labs Association (OLA) 2011 Awards of Excellence. These  prestigious awards  mean that your optical peers have given the winners a major vote of confidence - OLA members determine the final Award winners: DRESS FRAMES: Zyloware Eyewear Corporation for Randy Jackson … [Read more...]

Remembering 9/11- A Moment Of Silence For All Victims of Terrorism

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Sunday marks the 10th anniversary of 9/11. I would like to ask all of our readers to take a few minutes of silence to remember all victims of terrorism around the world, whether in New York, Oklahoma, UK, Indonesia and the Middle East. All victims and all nationalities. The term "terrorism" comes from French terrorisme, from Latin: 'terror', … [Read more...]