2012 Vision-Ease Lens Forum Offers Sales and Marketing Training for Business Growth to Customers Expanded to include qualified U.S. and Canadian customers, the Forum is expected to draw more than 120 people from countries around world RAMSEY, Minn. – Vision-Ease Lens (VEL) will host the 2012 Vision-Ease Lens Forum on August 22-26, 2012, … [Read more...]
Register Now! OWA Professional Development WEBINAR Workshop Wednesday, May 2 at 12:00 PM Eastern (11 AM Central, 9 AM Pacific) Search (And Ye Shall Be Found): Increasing Website Visibility with SEO & SEM. Part One of a Live, Two-Part Event with Daniel Feldman of dba Design & Communications and The Visionaries Group. He knows the big role … [Read more...]
If you are lucky to live in California, I hope you will be able to attend one of the most sought out speakers: Sharon Carter, in a series of seminars sponsored by Vision West. These courses are meant for both Doctors and Staff. ABO is available for staff. 'Owning an Optometry practice can be a very lucrative profession, which also provides … [Read more...]
Optician Works will be building a new lesson: Understanding & Working With Prism. They would like your input. Here is a great chance to help. TOVS, Hoya Vision and OpticianWorks have joined forces to provide a new in depth lesson on understanding and working with prism. So, tell us what you need to know! Be specific! What baffles you? … [Read more...]
Increasing Website Visibility with SEO & SEM Part One of a Live, Two-Part Event with dba Design & Communications Running a business today without a website is practically unheard of and is a potentially costly mistake for businesses without an online presence. Recent surveys have demonstrated that almost 80% of people will research a … [Read more...]
A new site has just come available for those who are studying for the NBEO Exam (National Board of Examiners). Called OptoPrep, they are located right down the street from Shirley and I in Solana Beach, California. This is all internet based... and it is not free, but for students who need to take the test, check out site. … [Read more...]
We all have our own spin on Vision Expo - what we are looking for, what we do for a living, what we like etc. As we are optical bloggers with a sales and marketing perspective, plus sponsors we like to see what is new and interesting from as many angles as possible. We will be doing several posts on what we saw and we think our readers will be … [Read more...]
We just attended The Vision Council’s “Trends in Vision Correction” meeting in New York with a presentation from Vision Stats Guru, Steve Kodey. The data was from Vision Watch which measures consumer trends in the eyecare industry. We have reported on these stats before as they have proven to be an excellent indicator of what is going on in … [Read more...]
Shirley and I had a great time at Vision Expo East and I have to say, it was probably the best Vision Expo East Show in the last 15 years. As a person who has been on both sides of the carpet, (exhibitor and press) it really struck me on this trip how we don't honor the vendors who exhibit on the show floor. So I am extending a big Thank You to … [Read more...]
Event Aims to Build Consensus on Path Forward for the Field of Opticianry ALEXANDRIA, Va. (March 8, 2012) – More than 50 representatives of the opticianry community are planning to meet at an inter-organization summit themed Opticianry: Creating a Plan for the Future on May 1-2, 2012 in Fairfax, Va. The summit is designed to bring together … [Read more...]
Leave it to our Party Happy Friends at VisionWeb to post Top 12 Things Eye Care Practices Should Not Miss At VEE 12 . Vision Expo East 2012 is just around the corner, and the VisionWeb team wants to make sure you don't miss out on some great events! We're all prepping our schedules and getting ready to dash from one booth to the next, but … [Read more...]
Norwalk, CT (March 8, 2012) – International Vision Expo & Conference has just announced that it will be offering a luxury car lease giveaway sweepstakes at Vision Expo East, Friday, March 23 through Sunday, March 25, at the Javits Center in New York City. “Last year we celebrated our 25th Anniversary in New York with parties, iPad … [Read more...]
At Vision Expo East 2012 : An interactive panel, will discuss the professional responsibility that the three Os (optometrists, ophthalmologists, opticians) have to inform and educate their patients about ultraviolet (UV) radiation during a UV Symposium on Friday, March 23, from 9:45 – 11:45 am, at International Vision Expo East in New York … [Read more...]
This is the last of our swag posts for Vision Expo East 2012, since next week at this time, we will be in New York! Live Eyewear Booth 2625 - Get a copy of Live Eyewear's new reception room book 'Now I Can See; starring Blandon Bear. This limited edition book is designed to keep young patients entertained while waiting for their appointment. … [Read more...]
One of my favorite trade shows is OptoWest, held in Indian Wells, California. The California Optometric Association along with their affiliates, Arizona, Hawaii, Montana, Nevada, Utah and Washington Optometric Associations invite everyone to come for a great time and fantastic education. This year it is in a new location, Renaissance Esmeralda … [Read more...]
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