B2B ‘Groupon’ For Eyecare Professionals

Eyedeal.ly Groupon

I think I am the only one of my friends that has not used Groupon. It is interesting to read comments from Eyecare Professionals as they wonder if Groupon is the way to go. Concerns over profitability and not discounting their services seems to be the top issues. On the other side of the coin I bet most eyecare professionals will be using a new … [Read more...]

The Optical Industry – You Can Never Leave!

Richard and Shelley Golden

I have heard it said many times that the Optical Industry is a lifetime job, once you are in it you never leave it. There is something to be said about that as I do not know many people who have left and not come back! Plus it is impossible to get away from them! I just made a quick trip to visit with Dana Weeks of Optical Services International … [Read more...]

WOW Of The Day! Thank You Vision West

Vision West Front

Sometimes people do the most incredible 'WOW' things and I just had to share this one. In the day to day routine of life, we slog (as Shirley calls it) our readers flog it and isn't it wonderful, when something happens so good, you want to shout it from rooftops! Heres our shout today. Vision West who was our first sponsor and trusted us enough … [Read more...]

Behind The Scenes At An Optical Buying Group-Vision West

kristi

We are very fortunate to have in our backyard one of the few optical buying groups Vision West. Vision West was also our very first sponsor and we are eternally grateful to them for their support in our blogging endeavors. Shirley and I decided to take a field trip and give you the inside track on what happens at an optical buying group and the … [Read more...]

Interview with Dr. Joseph C. Mallinger CEO Vision West

vision-west

We are doing a series of interviews with leaders in Optical. Some are with people from small or large companies and others with their own individual practice but all have a unique perspective that we can learn from. Our first was with Sherrie Rogerson, VP of Strategic Marketing for Doctors Vision Center . For our second we are interviewing Joseph … [Read more...]

Buying Groups 101 By Vision West

We just got our first sponsor- Vision West (VWI)! Vision West is an optical buying group located in Oceanside, California. I want to extend a special Thanks to them for supporting the ECP, education and us!. So I got to thinking- many ECP's probably don't know what a buying group it. So thought I would answer some FAQ's. What is a buying … [Read more...]